What is the best free email marketing software?

The best free email marketing software in 2026 is MailerLite — genuinely free up to 1,000 subscribers with email campaigns, automations, landing pages, and signup forms. Brevo offers a free plan with 300 emails/day and SMS marketing included. Mailchimp is free up to 500 contacts with basic email campaigns and automations. All three are legitimate free plans with no feature expiration — choose MailerLite for pure email marketing value, Brevo if you need SMS alongside email.

How much does email marketing software cost per month?

Email marketing pricing: MailerLite free up to 1,000 subscribers, paid from $12/month. Brevo free at 300 emails/day, paid from $32/month. ActiveCampaign from $15/month. Mailchimp free up to 500 contacts, paid from $13/month. Most platforms charge per contact — not per user — so team size does not affect cost. Upgrade triggers: MailerLite paid when you exceed 1,000 subscribers, ActiveCampaign when you need advanced automation workflows.

What email marketing software is best for ecommerce?

Klaviyo is the industry standard for ecommerce email marketing — built to integrate with Shopify, WooCommerce, and BigCommerce and automate abandoned cart emails, post-purchase follow-ups, and win-back campaigns. MailerLite is a strong free alternative for smaller ecommerce stores with simpler needs. Brevo adds SMS marketing to its email platform at the free tier, making it unique among free options.

Can I send email newsletters without an email marketing platform?

Technically yes — but it is not recommended. Sending commercial emails from a personal address (Gmail, Outlook) triggers spam filters, has poor deliverability, and violates CAN-SPAM for business emails. An email marketing platform (MailerLite, Brevo, ActiveCampaign) ensures high deliverability, provides open and click tracking, manages unsubscribes legally, and can send to thousands of contacts without your domain getting blocked.

Home/ Software/ Email Marketing

📧 Email Marketing

Email marketing and automation platforms for small businesses.

The best email marketing software for small businesses in 2026 includes MailerLite (best free plan, up to 1,000 subscribers), Brevo (best value, 300 emails/day free), and ActiveCampaign (best automation). For most small businesses, MailerLite offers the best balance of features and affordability — email campaigns, automations, landing pages, and signup forms at no cost up to 1,000 subscribers. Brevo adds SMS marketing alongside email at the free tier. ActiveCampaign is the top choice for businesses needing advanced marketing automation workflows and CRM features. BizStackHub's free AI tools →

Software

ActiveCampaign

ActiveCampaign is an advanced marketing automation and email platform trusted by 150,000+ businesses. It combines email ...

★★★★☆ Starter: $15/mo (1k contacts) | Plus: $49/mo | Pro: $79/mo | Enterprise: $145/mo (billed annually; 2026 pricing)

Software

ConvertKit

ConvertKit (now rebranded as Kit) is an email marketing platform purpose-built for creators, bloggers, and online course...

★★★★☆ Free: up to 10,000 subscribers | Creator: $25/mo (1k subs) | Pro: $50/mo (1k subs) — scales with list size (2026 pricing)

★ Featured

Mailchimp

The most widely-used email marketing platform. Offers email campaigns, automation, landing pages, and basic CRM tools. K...

★★★★☆ Free (up to 500 contacts) / From $13/mo

Software

Constant Contact

Constant Contact is one of the original email marketing platforms, trusted by 700,000+ small businesses and nonprofits s...

★★★★☆ Lite: $12/mo (500 contacts) | Standard: $35/mo | Premium: $80/mo (billed annually; 2026 pricing)

📧 Email Marketing

Software

ActiveCampaign

ConvertKit

Mailchimp

Constant Contact

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